Diksha, the spirited creator behind the Instagram handle ‘wohtravelwaali‘, shines bright in the lively domain of lifestyle influencers. Her journey is an inspiring narrative of passion, travel, and the fusion of work and pleasure. As a versatile creator, she creates content encompassing luxury, lifestyle, food, travel, tech, and fashion on her Instagram.
Diksha’s deep connection with travel and lifestyle blogging was a flame that burned even brighter during the challenging times of the pandemic. Embracing the work-from-home culture, she embarked on a unique venture—staycations at various resorts. This experiment fueled her wanderlust and sparked a revelation: the traditional 9 to 5 grind was not her calling.
Post-pandemic, instead of returning to the confines of corporate life, Diksha charted her course. Fueled by her passion for travel and an innate entrepreneurial spirit, she founded her startup, delving into PR and influencer marketing. It was perfect for her personal interests and professional pursuits.
Diksha’s journey in the blogosphere began before the pandemic, with a WordPress account that unfortunately met a suspension due to credential issues. Undeterred, she resurfaced as ‘wohtravelwaali’ during the pandemic, creating captivating content around Bangalore’s (All over India and Outside India) food and travel scene. Her audience quickly embraced her unique approach, and the response was phenomenal.
Diksha’s uniqueness is evident in her versatility and commitment to showcasing beauty in luxury and grassroots businesses. The list of brands she’s collaborated with is a testament to her ability to consistently move between the worlds of high-end names like Aloft, Hilton, and Wrangler. Her vision is clear—everyone, from renowned establishments to emerging startups, deserves a spotlight.
Diksha’s influencer marketing isn’t just about brand collaborations; she crafts a narrative every day. Her restaurant reviews and day-to-day interactions with her audience breathe life into the world she has created. It’s not just about promotion; it’s about building connections and fostering a community that shares her enthusiasm for the finer things in life.
Recognizing her achievements in the digital space, Diksha received the prestigious Content Creator Award from BOI, a well-deserved acknowledgement of her dedication to her craft. A remarkable accomplishment in her journey is the ESSOTTO Award she received in the Lifestyle and Luxury category.
Diksha’s content isn’t merely about aesthetics but informative content. She has curated a series of informative guides, from pet-friendly cafes and vegan hotspots to the best ramen joints and rooftop bars; each guide is a thoughtful curation designed to enhance the lives of her followers.
Her belief that even small startups deserve recognition echoes in her content. In a world often dominated by big names, Diksha sheds light on the hidden gems of restaurants and travel destinations worth visiting.
On Instagram, ‘wohtravelwaali’ is more than just an influencer; she’s a curator of experiences. Her journey inspires everyone to embrace their passions, defy norms, and create a life that blends work and play. In a world cluttered with content, Diksha stands out—authentic, relatable and entertaining.